A collection of extensive research studies that report on consumer awareness, emotional insights, psychological factors, market conditions, and more.
Our in-depth experience and knowledge of healthcare and health & wellness topics extend to any health-related issue or challenge. We bring a strong team approach of anthropologists, skilled researchers, and scientists to provide game-changing results.Find our more about us
Our extensive healthcare and health & wellness expertise covers all health-related channels. Our experience covers a broad range of industries and disciplines. Don’t see your channel here? Contact Us to find out how much we know!
Peter Simpson, Principal at Segmedica, is pleased to announce that as of January 4th we have merged Segmedica (xsperient®) into the Research America Inc. family of companies. Research America was founded over 35 years ago and has grown to over 14 offices nationally with 300+ researchers.
In this new ConnexionPoints® report, we used qualitative research and psychology to probe the likely future behaviors of consumers in changing circumstances. We describe the drivers and barriers to returning to different levels of medical facilities during the COVID-19 pandemic.
This is wave 2 of this study. The report details consumer and patient medical behavior during the pandemic and their intentions towards returning to routine medical activities; this includes patients with cancer, diabetes, and heart disease, among others.