Adherence and Persistence

The ConnexionPoints® Complete Adherence and Persistence eHandbook

This offering brings together decades of clinical and psychological research and Segmedica’s twenty-year program of research into personality and healthcare behaviors.

The result is a global reference and training product designed for pharma marketing and HEOR groups to support their studies and adherence programs.

We help you understand the true drivers of non-adherence, how to identify patient types that will respond to adherence programs and how different elements of the healthcare system worldwide need to come together to solve the adherence problem.

Adherence is the last frontier of pharma market development. In the US alone the adherence shortfall from just an 80% compliance rate costs the industry $200 billion each year. At the same time the US pharma industry spends $10 billion per year in DTC advertising and programs, almost entirely to acquire new patients, not to retain them.

What are the costs to providers, plans, PBMs, employers and other stakeholders?

Practical access problems can be addressed by practical solutions. These problems, however, often just screen the deeper reasons why patients are not adherent. One size does not fit all, and education and information do not change behaviors in unmotivated people. Even if drugs were mailed to patients home completely free of charge, many would still not take them as directed.

Join the ConnexionPoints Adherence and Persistence Program to tune up your patient support efforts and HEOR studies.


Review this slideshow of the complete Adherence and Persistence eHandbook to get a preview of the research insights and actionable results.


Download the document above to get pricing on our program offerings and a complete listing of the chapters and sections in the Adherence and Persistence eHandbook.

The Complete Adherence and Persistence eHandbook - $5,000

  • Details

    Enterprise Adherence and Persistence eHandbook License. Over 300 pages. Dozens of Case Studies.

Online Adherence and Persistence Self-Study Course - $199

  • Details

    5 module online self-study course.

Adherence and Persistence Masterclass - $5,000

  • Details

    Can be customed to specific companies and objectives.

Ad Hoc Adherence and Persistence Consulting

  • Details

    Adherence and persistence consulting on program design and testing.

Adherence and Persistence Training and Consulting

Online Self-Study Course: CLICK HERE TO REGISTER and pay by credit card or contact Kiran Palhan, kpalhan@segmedica.com to use other methods of payment

Five modules, over 3 hours.

Modules included:

Online Group Master Classes:

Ad Hoc Consulting:

REQUEST A STUDY: Customized syndicates are possible. Contact us to learn more.

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