Designing Research Around Personality and Culture
Whether your role is US or global, join us to challenge conventional thinking and move market research forward.
A glimpse into our advanced market research development program where we constantly innovate for the design and interpretation of all types of project. In this free webinar we will cover:
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- How personality and culture drives healthcare decisions and behaviors
- Why adapting data gathering and analysis according to cultural norms is important
- A question. Should we ask respondents of different personality types and from different cultures the same questions phrased in the same way, everywhere, every time?