Personality as Precursor for Digital Healthcare Engagement

Technological advancements allow for consumers and patients to interact with the healthcare system in increasingly novel ways, but the best-laid plans for digital engagement often do not translate to real-world uptake.

This webinar will explore the continuously evolving landscape of digital healthcare, but more importantly, how and why consumers and patients use (or ignore) these tools expressly designed to connect them with providers and wellness initiatives. Personality typing provides a comprehensive approach to evaluating digital healthcare tools that transcends surface approaches based on gender, age, or other demographics.

Join us in this free webinar for an overview of the role personality plays in how and why consumers and patients choose to use certain digital healthcare tools while avoiding others, and how these tools can be designed to better serve individuals based on their underlying personality types.

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