Use Behavioral Science to Stretch Your Qualitative Research

Join us for this short webinar to understand how to contribute to a more effective study design.

Go beyond conventional interrogational techniques and learn what to look for in an advanced qualitative design. Examples include:

  1. Depersonalization
  2. Observing the neural source of responses
  3. Free language
  4. Focus group dynamics
  5. Role play with live stimuli
  6. Advanced concept testing
  7. Piggyback on the respondent’s worldview and beliefs
  8. Basic psycho-profiling
  9. Advanced analytics for qualitative results
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